by Kaitongo inc | Feb 23, 2021
A Woman and LegalTech CEO’s Take on Bay Street’s Astounding Gender Pay Equity Issue Over a week ago, I came across a Globe and Mail article on the pay equity gap for female lawyers on Bay Street. This struck a sensitive chord in me. What prompted me to write this...
by Kaitongo inc | Feb 19, 2021
A Mini Marketing Strategy Guide for Growing a Lawyer’s Virtual Practice The COVID-19 outbreak has been negatively affecting our economy for more than a year now and the legal industry has remained relatively unscathed. Why is that? This is due to the fact that the...
by Kaitongo inc | Sep 18, 2020
How Law Firms Can Better Support Lawyers In their Revenue Generation Efforts In our previous post, we had introduced the concept of a RevOps framework as a way to innovate and transform client acquisition and retention processes within law firms. This post discusses...
by Kaitongo inc | Sep 1, 2020
Implement a Structured, Repeatable Methodology to Your Client Acquisition ProcessesIn our last blog post we discussed that without a structured sales methodology and process, lawyers’ efforts are the equivalent of throwing darts in the dark. As a result, conversion...
by Kaitongo inc | Aug 26, 2020
3 Reasons Top Performing Lawyers Are Prioritizing Social Media It’s no secret that so much of what we used to do in person has been transitioned online, and this is especially true when we think about the lawyer-client relationship. Inviting clients out for a game of...
by Kaitongo inc | Aug 15, 2020
A Lawyer’s Guide To Building Your Personal Brand On Social Media In the past social media has been undervalued and underused by lawyers, but in recent years the tides have been changing. In 2019, 85% of lawyers surveyed said they use social media as part of their...
